Do a soft credit enquiry on your customers

Get complete credit profile on your customers without impacting their credit score

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What is a soft credit pull?

A soft credit pull, also known as a soft inquiry or marketing inquiry, involves accessing a consumer's credit file using only their name and address.  Unlike hard credit pulls, soft pulls do not require sensitive information like SSN or DOB and do not affect the consumer's credit score.  They are useful for prequalification purposes without causing any harm to the credit profile. These checks help businesses determine loan eligibility and present suitable loan products without causing concern for the consumer.

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Soft Credit check via SMS

A client texts the word "Go" to your phone number, they instantly gets a link where they provide their name and address and see the loan programs they credit pre-qualify for in seconds.

Soft Credit check via Email

Perform a soft credit pull through email. Reach out to prospects via email and once they provide basic details, instantly email them the loan programs they pre-qualify for. You can automate this entire process.

Soft Credit check on your Website

Embed our web forms into your website's landing pages so that visitors can quickly determine which loan programs they qualify for based on their eligibility criteria.

FEATURES

The Credit Decision Engine not only provides you with customers' credit profiles but also automates your processes, including pre-qualification and customer segmentation.

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Why to use Soft
Credit pull?

Credit Decision Engine just not provide you with credit profile of customers but can also automate your process from pre-qualification, customer segmenting.
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Non-Invasive Customer Engagement

Soft credit pulls allow businesses to engage with potential customers without requiring sensitive information such as Social Security Numbers or dates of birth. This non-invasive approach fosters trust and reduces barriers to entry, encouraging more individuals to explore products or services offered by the business.

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Risk-Free Prequalification

By conducting soft credit pulls, businesses can prequalify customers for various financial products or services without impacting their credit scores. This allows businesses to assess customer eligibility without the risk of negative repercussions on the customer's credit profile, enabling more accurate targeting of marketing efforts and improving conversion rates.

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Enhanced Customer Experience

Soft credit pulls enable businesses to provide quick and convenient pre-approval decisions to customers, leading to a smoother and more efficient application process. This enhanced customer experience can differentiate the business from competitors, increase customer satisfaction, and foster long-term loyalty and trust.

Difference between Soft Credit Pull and Hard Credit Pull

Data on the Reports

Soft Pulls

Hard Pulls

FICO® Scores
Tradelines
Inquiries
Collections
Public Records
Employment History
Potentially Lowers Score
Places Hard Inquiry on Report
Requires SSN
Requires Date of Birth
Can Present Terms to Client
Can Effectuate a Loan
Requires Borrower's Consent
Impact on Credit Score
Minimal or None
Can decrease
Frequency of Use
Multiple times
Limited
Time to Reflect on Report
Generally faster
Takes time
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